CBJ Financial
Branding + Website + Print
Many high-net-worth individuals don’t understand the need for life insurance, don’t think they can afford it in later years, or realize how it can be utilized as a true tax-efficient asset in their wealth portfolio.
CBJ Financial helps affluent families and business owners protect assets, grow wealth, and secure their legacy using life insurance as a strategic tool. Their difference? True integration. CBJ collaborates with every member of a client’s advisory team to deliver comprehensive, tax-efficient solutions, tailored to each unique goal.
In turn, we collaborated with them to bring their story to life through a refreshed look and sharper messaging.
Branding - Logo
Logo and Branding
When CBJ came to us, they needed a brand that reflected their modern, strategic approach to a traditionally outdated industry. We created a bold, interlocking logo that reflected the collaborative nature of their firm. The tagline and brand assets further reinforced their message: sophisticated, integrated wealth strategies delivered on your terms.
Branding – Main Logo
- Elegant Wordmark with Custom Typography
- Tagline: Integrated Silos. Collaborative Approach
Logo Mark
Vertical Logo
Horizontal Inverted

Website Development
Web Design Highlights
- Clear Messaging on Wealth Strategy Integration
- Streamlined Navigation for Different Audience Needs
- Visual Themes that Reflect Legacy, Stability, and Growth
Website Design
Marketing Materials
Business Card
Brochure Design
Apparel Design