We sat down with Ardent’s Director of Digital Marketing, James Canington, to get the 4-1-1 on digital ads. Check out what he has to say below. 4-1-1 ON DIGITAL ADS...
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Every industry has its jargon. Digital marketing is no different. And while we never intend to talk over anyone’s head, sometimes words are so common to us that we forget...
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Congratulations! You’re using the internet to market your business. You weren’t born yesterday, so you definitely have a responsive, well-built website. Your branding is on point, your SEO has been...
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There are basically three entry points. Three places where you first meet, where you stop being strangers and the journey begins. It’s the beginning of a relationship you hoped would...
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The Ardent digital marketing team traveled to San Diego last month for the annual Traffic & Conversion Summit (T&C) put on by Digital Marketer. Because there were so many different...
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Heres the thing with industry jargon: Professionals throw around terms they use everyday with the assumption that the people listening have a similar level of understanding. Nope. The people listening...
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How is blogging gonna make me money? It’s the quintessential question of business owners, marketers, and aspiring freelancers around the world. We would suggest asking Seth, Neil, or Ree, but...
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When it comes to marketing, email may not be the new kid on the block, but it’s the best-performing kid on the block. According to a joint 2016 WBR Digital...
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Everyone knows the power of a first impression. When it comes to Instagram, that first impression is your Instagram bio. If their first impression is a positive one, your ideal...
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When we get a new team member, someone on the digital marketing team usually writes a blog post for them based on their answers to a series of questions. However,…
