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Texplex

Branding + Website + Signage + Physical Facade Entrance + Apparel

A board with multiple pictures and colors showing different brands that are affiliated with Texplex and photos of people riding motor bikes, wakeboarding, and driving a jeep.

Ideate.

Next, we began the work of mining the aesthetic of TexPlex’s voice out of writing samples and sketches ultimately landing at a spot that resonated with the user-base as well as the client.

Six different gray "Texplex" logos in different fonts.
"Texplex" sketches on a notepad in black and white with a coffee mug behind them and a two pencils to the side.

Activate.

Once all ideas are conceptually solid, our design team finalized the logo and and all its corresponding elements, creating a solid design system that promotes action and induces excitement in its user base.
"Texplex" in a sharp, bold, orange font.

Subsidiary Brands

Four subsidiary brands of Texplex logos. Texplex Bike Park, Dig This, Off Road, and Jet Boats.

Website Design & Digital Advertising

Print &Wayfaring Signs

Four black and orange Texplex Brochure giving general information and maps of an event.

Deliver.

Our final deliverables:

  • Logo/Brand Identity Files
  • Narrative/Copywriting
  • Website
  • Facade design/Wayfinding Signage
  • Vehicle Wraps
  • Print Collateral/Advertising
  • Digital Advertising

Brand Activation

Informational Brochure
Wholesale Line Sheet
Press Media Kit
Marketing Postcard
Door Hanger
Apparel items (2)

PowerPoint Template (6 pages)
Social Media Skins (3 platforms)
Instagram Cover Stories (6)
Animated Logo Intro
Basic MailChimp Template

Informational Brochure
Wholesale Line Sheet
Press Media Kit
Marketing Postcard
Door Hanger
Apparel items (2)
PowerPoint Template (6 pages)
Social Media Skins (3 platforms)
Instagram Cover Stories (6)
Animated Logo Intro
Basic MailChimp Template