The TCU Premier Frogs Tailgate Practice is an alumni event held in late spring on the Kelly Center lawn for TCU Premier Frogs (alumni in their 30s and 40s). The event includes the best food from around Fort Worth and incredible musical entertainment.
tcu tailgate practice.
Over the last several years, we’ve had the privilege of creating the look and feel behind the TCU Premier Frogs Tailgate Practice marketing materials. This year, the theme was bringing it back to the basics of tailgating. We worked to create an illustration that incorporated everything you’d think of when tailgating at TCU: white tents with pennant flags, football, grilling tools, horned frog, football plays, music, balloons – all centered around an actual truck’s tailgate. The illustration was translated to a postcard, social graphics, email graphics, and web header graphics to promote the event.